How to Cold Call and Build New Customers in a Down Economy

Cold calling has never been tougher. As soon as the prospect figures out you're a sales person the immediate responses are "no budget", "we're in a purchasing freeze", or "call me in six months if things are any better".

But you and I know that there is always money available to buy something that provides real value to the prospect. The trick is to get your value proposition in front of the prospect in such a compelling way that you turn off the automatic "no" response.

Star sales people everywhere have found ways to make cold calling productive
In spite of the economic downturn.. Now you can learn to use the techniques they use at How to Cold Call and Build New Customers in a Down Economy.

This new, one-day seminar from Dale Carnegie Training® will show you how to
make strong, value-based calls that create appointments and lead to new business. It will improve your hit ratio so that you no longer suffer the dejection caused by a steady stream of no's.

You'll begin by learning how to maneuver the modern obstacle course -
gatekeepers, e-mail and voice mail - that prevents you from getting to the
prospect. Next you will write and deliver a 45 second cold call presentation that overcomes the "no budget" and "not now" objections.

You'll also learn to ask power questions that engage your prospect. Finally, you'll
learn what to do once you have the appointment.

This information-packed seminar gives you a tailored process for today's tough sales environment - from pre-call planning right through follow-up. More importantly, it gives you a process that works consistently so that you can get more appointments and write more business. Register for How to Cold Call and Build New Customers in a Down Economy.

Who Should Attend
Sales people, account executives, appointment setters, inside sales representatives and sales managers - everyone who wants to develop new business through successful cold calling.

Learn How To

• Search systematically for new opportunities
• Employ 7 ways to charge yourself up to make cold calls
• Use 10 proven strategies to get past the gatekeeper
• Determine what type of prospect you are dealing with
• Understand your value proposition
• Know when to stop and move on
• Use new business development to double your sales

Format
How to Cold Call and Build New Customers in a Down Economy is a one-day seminar running from 9:00 a.m. to 5:00 p.m. (Times may vary according to location).

Schedule:

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